• Retail
  • Branding & Creative Design
  • Traditional Media

Success is in Full Bloom at Penny's by Plaza Flowers

We have had the pleasure of providing graphic design and commercial printing services to Plaza Flowers, a national florist with locations throughout the Greater Philadelphia region, for many years. In 2018, they acquired Penny's Flowers, located in the heart of Glenside, PA, and they rebranded with the new name of Penny's by Plaza Flowers.

Objective

Penny's by Plaza Flowers, established when Plaza Flowers acquired Penny's Flowers, brings together roughly 120 years of combined experience. They understand the importance of their brand reflecting the beautiful work they produce and the professional service they provide. For many years, we have worked with Penny's Flowers on the design and production of their print marketing materials, ranging from promotional handouts in the store to tags on their delivered arrangements. 

Solution

When Penny's by Plaza Flowers was formed, pleased with our work and expertise over the years, they turned to us to help with the rebrand. Using information generated through market research we designed their new logo and are in the process of rebranding other materials. We have enjoyed being part of the process as two of the premier florists in the Greater Philadelphia area coming together and look forward to working with them for many years to come!


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