Helping You Keep Up With Marketing and
Digital Media Industry Trends

The marketing industry changes so rapidly that it can be difficult to keep up with! Our team is constantly researching the latest and greatest trends, learning helpful tips, and implementing new ideas that can help our business and our clients succeed. Check back often as we pass along some words [and videos] of wisdom!

Category: Marketing

May 15, 2019

The QR Code's Comeback

Posted By: Anisha Wilson

Located Under: Tools and Tips | New Technology | Marketing

Invented in 1994, QR Codes were originally designed by Toyota subsidiary Denzo Wave to track vehicles and parts during the manufacturing process. Since then, Quick Response Codes have evolved and a...

May 8, 2019

Five Video Ad Formats for Google Ads Video Campaigns

Posted By: Kevin Homer

Located Under: Video | Search Engine Marketing | Mobile | Marketing | Branding

By now, we all know some of the staggering statistics that reflect how important it can be to create video content as a part of your marketing strategy. Once the content has been developed, it'...

December 7, 2017

6 Tips for Marketing Your Business in 2018

Posted By: Melissa Cafaro

Located Under: Tools and Tips | Marketing | Branding

We all know how rapidly the marketing landscape is changing. New technologies lead to new consumer habits, new consumer habits lead to alternative marketing opportunities, and these new marketing o...

November 29, 2017

A User's Quick Guide to SEO

Posted By: Claire Brzozowski

Located Under: Tools and Tips | Search Engine Optimization | Marketing

SEO stands for search engine optimization. It's an extremely important service, but can also be one of the most difficult marketing services to discuss and understand. It's a broad term tha...

November 29, 2017

What's the Deal with Google Attribution?

Posted By: Claire Brzozowski

Located Under: Tools and Tips | Search Engine Marketing | Marketing

For anyone who has tried to gain traction on their online content, they can relate to the aggravation of trying to measure the ROI of content and digital marketing. Since the very beginning of the ...


Category: Marketing