Helping You Keep Up With Marketing and
Digital Media Industry Trends

The marketing industry changes so rapidly that it can be difficult to keep up with! Our team is constantly researching the latest and greatest trends, learning helpful tips, and implementing new ideas that can help our business and our clients succeed. Check back often as we pass along some words [and videos] of wisdom!

Category: Graphic Design

February 7, 2019

Pantone Color of the Year 2019

Posted By: Lauren Carhart

Located Under: Branding | Graphic Design | Industry News

In case you haven't heard yet, Pantone Color Institute announced the 2019 color of the year back in December, and we're huge fans! Living Coral is a beautifual, vibrant, color that sparks e...

December 7, 2017

Pantone's 2018 Color of the Year is...

Posted By: Lauren Carhart

Located Under: Graphic Design | Industry News

We here at Navitas have been eagerly awaiting the annoucement of the 2018 Pantone Color of the Year, as we are every year at this time! Today was the big day, in case you haven't heard the news...

November 27, 2017

Can You Guess the Logo to the Brand?

Posted By: Melissa Cafaro

Located Under: Marketing | Graphic Design | Branding

Can you Guess the Logo to the Brand?  It's not as easy as it looks...     A logo is a crucial part of any branding strategy. A Logo can keep the conusmer engaged ...

July 21, 2017

Does Adding Video in Marketing Make a Difference?

The business landscape has become increasingly competitive, and taking advantage of new marketing strategies while incorporating existing efforts will prove to help your business. One of the most c...

March 18, 2016

5 Things to Discuss with Your Designer When Creating a New Logo

Posted By: Lauren Carhart

Located Under: Marketing | Graphic Design | Branding

Whether it is an entirely new brand for your company or just a logo adjustment, research and planning is key. This allows you and the designer to establish the strategy, map out a plan, and create ...